And a domain name, the actual WordPress software is free, making it as cost-effective as it is useful. 5. Social media For this entry on the list, we’re grouping together several social media platforms, including the following: Facebook Twitter Instagram LinkedIn And more! The reason we’re grouping these together is that while they may reach slightly different audiences, they all serve the same overall function — to let you reach large groups of people and interact with them directly.
Social media is a way for you to connect with your audience Liechtenstein Email List in a way you can’t on any other platform. You can speak to large groups at once by posting from your account or running paid social media ads, and you can also respond directly to comments and mentions. Twitter conversation between Chipotle and fanWhen you interact directly with individual users, it establishes a stronger connection between them and your brand. 6. YouTube If you’re trying to reach users with low attention spans — an audience quite common online — video is arguably the best medium available.

The moving graphics of a well-made video can be hard to look away from — which is why YouTube is one of the best marketing platforms to use. You can create a YouTube channel for your business and put out informational videos to draw in users. It will essentially work like your blog does on your website, but with videos instead of written posts. You can also run paid ads on YouTube, which will play before or during other videos that your audience watches.