Provide training and support with adequate support and training is vital to ensuring they feel valued. This can be anything from regular meetings so that they can discuss concerns or development opportunities to funding professional memberships such as the Girls in Marketing Membership. According to a recent survey of workers dont trust their senior leaders and management.
If managers dont provide support to their teams they damage any trust between themselves and their employees. This inevitably leads to a India Phone Number List breakdown in communication and job dissatisfaction. The training and support that you provide to your team should beThe based on their needs as marketers and give them the tools that they need to succeed in their roles.
Use your teams professional career plans to identify the right training and development opportunities to provide. Trust your team to do their jobs Whilst ensuring that your team trusts you as a leader is incredibly important its also vital that you put your trust in your team. All too often marketers creativity and drive is stifled by ineffective leadership and unnecessary approval processes so that they feel unmotivated and distrusted. Give your team the autonomy responsibility and trust that they need to fulfil their roles. As a result you will benefit from a more engaged and dedicated workforce.