Industry stay updated on the newest in product development as it’s happening, sitting alongside developers to gain knowledge ahead of big changes. Armed with this knowledge, they can build a roadmap or plan for content development and find ways to share the news. By doing so, players feel valued and excited about what is to come.
For those players who have left the game, these marketers also have a plan to lure them back. By keeping them updated on any changes and additions ICTP Conference 2017 to the product, they stay curious and aware so that they may return one day. While creating content to retain your customers and to lure those back who have left.
In other words, they are monetizing new content instead of focusing on the old content. you also need to expand your marketing strategy to attract new players. GaaS marketers are excelling at this as well. Another strategy for increasing revenue is to continually add new content and require payment for players to access.