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It is an important part of Internet marketing that helps businesses and organizations gain greater visibility and increase traffic to their websites. Because of the targeting, the website can be found more easily by potential customers who are looking for information about products or services offered in or around their area. The positioning process includes many activities such as optimizing website content, improving website code quality, acquiring backlinks, and analyzing competition and selecting appropriate keywords. Good positioning helps increase website traffic and improve business results. Positioning What to Pay Attention to When Positioning Positioning and relevant websites is a process that takes time and effort but the benefits it brings to a business are priceless.