Problem and Customer Description What is this business? What services does it provide? Briefly describe it. Add information about how long you've been working together and how you help clients. Also describe the problems faced by customers. What is the challenge or goal you have to achieve the solution i.e. what has been done. How much should I write long or short there are two schools. I'll answer this question a little bit below. However, the most important thing is to show action - the more specific the better. Results Let the numbers speak for themselves. If you want to write a case that means you have something to be proud of.
Showcase Next Showcase the results you and your clients have achieved. Let these be at most three key metrics that demonstrate your mutual success. What AWB Directory else should a well-prepared case study include? It’s definitely worth including customer reviews. If possible, add customer input. As I mentioned before this will be additional social proof that can validate your work. Possibility of downloading to You can try to hide some content and show the cache only after providing your email address.
But for me this is too costly for the user. Remember the purpose of a case study Customers are most likely already interested so don’t make their journey more difficult. Don't cause friction. Another question is whether the case can simply be downloaded as like this. Link to a more technical description Maybe you have a broader version of your case that's more technical and more comprehensive. It is therefore worth linking longer texts such as in the third point Solution. Of course with a call to action ( ) your goal is to get users to pick up the phone or fill out a contact form. Make it Easy for Him How to Write a Case Study Tips Find a topic.